Content marketing



23 Mar 2018, Posted by addkraft in Content marketing

IT’S ALL ABOUT THE MEANINGFUL STORIES YOUR SHARE Storytelling is the most powerful way to put ideas into the world today. — Robert McKee The age of superlative words and shallow advertising is long gone. This is the era of storytelling, where powerful stories make…

Deriving Intrinsic Value before Digital Marketing

16 Nov 2017, Posted by addkraft in Content marketing

Before embarking on any business endeavor, a clear cut goal must be kept in mind. The process to be undertaken must have set objectives that need to be achieved, on which success is defined. Digital marketing is no different. As the future of marketing, and…

The Plagiarism Plaque – Don’t be the word theif

16 Nov 2017, Posted by addkraft in Content marketing

Not like plagiarism is any new term for us to visit. It’s been around us now and we have been taking this as a bait to capture success. Content plagiarism has become much more common with expanding platforms for digital marketing and today it almost…

Content Marketing to Tip Your Scales

05 Nov 2017, Posted by addkraft in Content marketing

Content marketing is the most effective way to gain website traffic and is widely used in digital marketing by enterprises across the world. It focuses on providing users with valuable, relevant information about a company’s products and services, thereby attracting customers to your site. Content…