First of all ‘consultant’ means an expert. He or She must be a genuine expert in that particular area of specialization. Here there are three areas of specialties attached to the consultant “b2b” ...

Progression of Healthcare Marketing from Conventional to Digital In the former times, traditional health care marketing focused on common strategies such as TV, radio or direct mail. Marketers would ...

What are the steps taken by b2b digital marketing consultant to increase brand recall? A marketing consultant will be passionate about the world of marketing, digital and technologies associated with ...

The main challenge of any business, especially if you are a start-up or mid-sized organisation, is to generate a sufficient volume of new qualified leads for sales. Identifying the right contact at ...

What brings revenue to your organization? Is it about Brand, Marketing or Sales? or is it the intrinsic value of the products or service you provide to your customers. I was talking to a prospect, who ...

Design Thinking In it is recent 2019-20 CMO spend survey, Gartner reported that 26 per cent of the marketing budget is going to paid media. It is an increase over the past two years. Are you ...