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Value propositions – Buyer Behavior – Design Thinking

Internet and has empowered your buyer. Your buyer is spending not more than FOUR seconds in their mobile search for content. This 4 seconds swap is fundamentally shaking up the foundations and ...

b2b case study writing

Reduce your sales cycle with effective b2b case study writing. If you want to reduce your sales cycle, write more effective b2b case studies. Writing case studies is a Professional service, and it is ...

b2b marketing collateral for b2b buying cycle I case studies I whitepaper

The b2b buying cycle of a product or service ranges from a few months to several years. Our prospects are two types: Informed buyers and uninformed buyers. While doing b2b brand building, buying cycle ...

b2b marketing consultants can differentiate your products – b2b brand consultant perspective

b2b marketing consultants A b2b brand consultant will provide a detailed review of your brand status. He/She will give you an impartial perspective of your brand. The consultant will honestly evaluate ...

b2b Marketing consultant: Assurance of success

  I happened to meet a manufacturer ( SME type) recently, and he was asking me how to build brand recall for his products. When I accompanied him to his manufacturing plant, I asked asked a ...

Aligning sales and marketing for b2b business goals? b2b marketing consultant perspective

Principle and foundations of business to business ( b2b) marketing is different from b2c companies, and even in 2019, many b2b business stakeholders fail to understand. In b2b business situation, the ...