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Content marketing

New generation buyers looks at value. They discard Ctril+C and Ctrl+V. They need genuine, original & strategic content. Content writing is an art, At addKraft, we kraft content and add value! We are one of the best Content Marketing Company chennai.

addkraft’s purpose is to create such magical stories in the challenging world of business using the right combination of three fundamental tools:

Strategy
Marketing
Content

Successful business leaders use different types of content to convey the business values to their customers. At different marketing and sales stages of the buyer’s journey such as awareness, interest generating, desire and action stage, different types of content are used. In a b2b sales scenario, different content types are used for those who are unaware of the problem, those once they understand the problem, when they really start evaluating solution and when they decide to buy the product or your service.We will provide original and genuine content that is close to your intrinsic values of your product or brand.

Sales Enablement, Sales Effectiveness depends on Right Content

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Waste of money. We have overspent.  Just a waste of time. We often here in marketing team review meetings. Let’s align the marketing and sales team more. Let’s focus on content. Let’s do support sales with the right content at the right time. Sales enablement and sales effectiveness depend on the right content. Studies say… Read More »Sales Enablement, Sales Effectiveness depends on Right Content

How to get large b2b deals? b2b marketing and b2b sales deals

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“Differentiate your clientele. Identify the most profitable customer group. Ignore the rest ”- Seth Godin I will explain in the following way!  Imagine you are getting ten leads generated by your marketing team. Research on those ten leads and identify two or three best fit for your product. Focus key account management process. Rest give… Read More »How to get large b2b deals? b2b marketing and b2b sales deals

Microlearning content through videos need rich content

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What is microlearning? Microlearning is a training approach that uses small, bit-sized and focused content resources to help the trainee or the learner to meet a specific need. Microlearning is not just for training companies or skills providers. Any organization can apply microlearning techniques to keep updating their employees as part of reskilling or upskilling… Read More »Microlearning content through videos need rich content

content writing for eCommerce approach – addkraft

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Business life Post-COVID is about Survival and digital. Our ( my!) business has increased, though in the general world facing loss. The reason being, Small and Medium companies have quickly moved to online ordering and interested in content marketing. These new E-commerce sites are increasingly investing in their strategic and as well as SEO content… Read More »content writing for eCommerce approach – addkraft

Website design and content – must require strategic thinking

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From approximately 2000 onwards, the Internet has become an essential marketing tool over the years. Your web site or web portal has become the virtual sales manager working for 24 hours / 7 days. There is no salary or personal supervision required!. The website Of all the means of advertising available to you today, Internet… Read More »Website design and content – must require strategic thinking

What is a white paper? Lets understand its efforts and pricing for white paper

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What is a white paper? Definition and definition of terms. The white word paper comes from English and means “white paper”. White papers were originally used in politics. For example, political action, state financial situation and changes in the law were published. Later on, white papers then prominent  in IT, technology and industry verticals. There… Read More »What is a white paper? Lets understand its efforts and pricing for white paper

Content planning and writing for website, brochures, whitepaper and case studies

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Are you starting your online business? Or Do you want to market your business digitally? Please note, 96% of the audience first impressions relates your business! Then focus on the user experience, content strategy, content planning, and quality content to communicate with your audience. Define the objectives of your content marketing strategy, that connects with… Read More »Content planning and writing for website, brochures, whitepaper and case studies