Competitive intelligence when combined with strategic content and marketing forms the next level of complimentary fundamentals essential for business success.

In a competitive marketplace, clear, precise and up-to-date information defines the difference. This can push your organisation between catching up, overtaking or being left behind in the race to achieving success. At addKraft we can help you with following services.

Acquiring competitive information, and gaining data regarding competitive gap and competitive landscape is critical

Applying this knowledge to the organization’s competitive strategy are critical for the organization’s success irrespective of its stage of business, that is, start-up, growth, sustenance or exit stage.

It is imperative that the organization assesses and analyzes its competitors both from a strategic and a tactical standpoint. Such brand-building exercises or product positioning initiatives, through derivatives such as

  • value proposition
  • pricing
  • product versions
  • marketing campaigns
  • promotional programs

This will help to differentiate your organization from other competitors and contribute to your transition into big players.These activities provide your organization with a razor-sharp focus to proactively move ahead of competition.

Addkraft’s competitive intelligence process uses techniques and methods that deploy targeted and specific questions to gain insight about the organization’s competitors and also recommend optimal competitive marketing strategy for your organization.

For more information

Phone: +91 – 98408 56003


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