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addKraft Consulting – 

Content Marketing Agency

for Business Outcomes

addKraft Consulting – 

Your Content Marketing Agency

for Business Outcomes

Service provided by us

  • Business letters
  • Business presentation
  • Business proposal writing
  • Business Videos

What is Content Marketing ?

Content marketing is all about creating a unique proposition for your product or service. This made with different types of content so that your target audience will smoothly travel from the stage of awareness to developing a desire to purchase. Finally deciding to buy your product/service.

addKraft is a content marketing agency located in Chennai providing 101 Content types to create unique value propositions. The world of business is a chessboard where the right moves shape a million success stories. Every successful game is unique. But the right dose of strategy, tactics, skill, and accuracy always weaves magic. In the real world, business is much more complex, with no board for support or organized lines for guidance.

What Strategy-Marketing-Content means to addkraft

marketing

Strategy

Strategy breathes life into the core existence of any business. addkraft provides support in strategic planning – as marketing consulting and a content marketing agency. We work with your team to understand the purpose of your initiative and draft a plan-of-action that details the road to success.

Marketing

Marketing draws the audience’s attention to the organization’s innovations, products, and services, educating and enthralling them. It will create awareness and arousing curiosity among the prospective buyers. When marketing takes direction from strategic planning, your results are bang on. addkraft, provides a content marketing services in energetic and passionate aspect of crafting your success story.

marketing
marketing
Marketing

Marketing draws the audience’s attention to the organization’s innovations, products, and services, educating and enthralling them. It will create awareness and arousing curiosity among the prospective buyers. When marketing takes direction from strategic planning, your results are bang on. addkraft, provides a content marketing services in energetic and passionate aspect of crafting your success story.

content marketing service
Content

Content – whether contextual or strategic – forms the backbone of all business ventures. Where customer is king, content is the kingmaker. addkraft crafts content that works in the background and scripts custom-made success stories. We provide content marketing services for 101 content types to create unique value propositions.

Whom We Work For

Content For Website

Content For SaaS Product and Services Company

Content For ecommerce

Content For Independent Software Vendors (ISVs)

Content for Technology product companies

Content for B2B Technology Consulting companies

Top b2b Content

Any organization that is knowledge and technology-intensive

Content for Publishing companies

What We Do As a Content Marketing Agency

1

Have Strategic sessions with your teams

2

Assess Your Target Market

3

Get Ready With Go-to-Market

4

Create Awareness Strategic Content

5

Develop Interest in Audience Contextual Content

6

Create Leads From the Interested Audience

7

Marketing Support to retain dedicated followers

Our Strengths

addkraft

Experience

We are just over a year old! But we started on our own after gaining two decades of experience in the fields of marketing, sales, content management, and publishing. The experience we have gained as a team across multiple domains, from healthcare to manufacturing and further to publishing. This has shaped our thought and helped us gain knowledge and exposure about how the various industries function.

Tactics

Our work mantra is simple – we work with the client to unravel the client’s goals and objectives with respect to an existing or new product or service. We then prepare specific Strategic-Marketing-Content blueprints that serve as the framework for the client’s marketing plan. We finally work as per the scripted blueprint to chart out business ecosystems, create awareness and educate buyers. Further, we nurture leads, engage influencers, and generate sales-ready leads – in all these activities, the content will be the keystroke.
addkraft
addkraft

Tactics

Our work mantra is simple – we work with the client to unravel the client’s goals and objectives with respect to an existing or new product or service. We then prepare specific Strategic-Marketing-Content blueprints that serve as the framework for the client’s marketing plan. We finally work as per the scripted blueprint to chart out business ecosystems, create awareness and educate buyers. Further, we nurture leads, engage influencers, and generate sales-ready leads – in all these activities, the content will be the keystroke.
addkarft

Competence

Our competence lies in our skillset mapping – we are a team that specializes in content writing for various media. This includes websites, e-commerce portals, brochures, social media, and case studies. We create a buyer persona, competitive intelligence research, market research, and lead generation. This assortment of skill sets makes our content marketing agency competent to manage the diverse requirements from ideation to implementation.

Organized Approach

As a content marketing agency, we have a defined approach, which could be tweaked for specific projects but never broken. This approach, as defined earlier, ensures that we do not make assumptions about our client’s requirements. We chart out a plan every time and that we work by the planned script at the phase of implementation. But yes, we are always ready for surprises!

addkraft
addkraft

Organized Approach

As a content marketing agency, we have a defined approach, which could be tweaked for specific projects but never broken. This approach, as defined earlier, ensures that we do not make assumptions about our client’s requirements. We chart out a plan every time and that we work by the planned script at the phase of implementation. But yes, we are always ready for surprises!

Recent Blogs

A listener, analyst, planner and visionary – the 4-stroke content writer for b2b websites

Content writing in the field of eCommerce, b2b and technology marketing has unique challenges – positioning your business among hundreds of other competitors who have expertise similar to you is ...

Content Marketing for SaaS – the rainmaker for SaaS products

I was part of a session that covered strategy, technology marketing and sales for a ‘Software as a Service’ (SaaS) organization.  The role of  Content Marketing for SaaS was put across. SaaS did ...

engaging content – a real enabler for your e-commerce revenue stream

Maintaining engaging content in an e-commerce portal is often a challenging experience for promoters, who are already bogged down by the operational side of portal management. How can a continuous ...