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Data & Content, the e-commerce kingmakers – content marketing for eCommerce

Today, customers can make or break any e-commerce giant, deciding the fate of every e-commerce venture. A smooth-sailing customer journey with the help of  content marketing for eCommerce from acquisition and on-boarding through retention, up-selling, and cross-selling up to customer loyalty is every ecommerce business’s dream come true. However, amidst intense competition, this journey is… Read More »Data & Content, the e-commerce kingmakers – content marketing for eCommerce

engaging content – a real enabler for your e-commerce revenue stream

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  • June 11, 2015May 16, 2022

Maintaining engaging content in an e-commerce portal is often a challenging experience for promoters, who are already bogged down by the operational side of portal management. How can a continuous stream of relevant content be managed? If content forms the circulatory system, what mechanism pumps content in and out of the system such that the… Read More »engaging content – a real enabler for your e-commerce revenue stream