Content marketing services for SMEs

3 Minutes read Return on Investment for a marketing campaign is extremely critical for any business to succeed. Especially if you are small scale (Small and Medium enterprises) business, your marketing budget needs to be prudent.  You need to have the right mix of  marketing techniques to reach your target audience. But, how will you […]

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Content writing for Software Product Marketing

Meaningful and Persuasive Content: Content writing for Software Product Marketing

Software product marketing is unique to every software development organization. This is a follow-up article of  Meaningful and Persuasive Content writing for software products is very much needed.  There is always a differentiated features and benefits  that results ‘wow’ factor that is associated with the products. Sales is an experience. By this time, it is […]

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Content Writing for software products

Why content writing for software products and services is unique?

Meaningful and Persuasive Content writing for software products is very much needed. Software products are unique to every software development firm. There is always a ‘wow’ factor that is associated with the products. Original author or product managers only knows about it values. However, not many do not detailed value proposition exercise and actually showcase […]

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SaaS product Marketing and learning the Ropes from the SaaS Leaders: SaaS Product Adoption Strategies from Three Industry Forerunners

It’s time to celebrate! As part of SaaS product marketing, as a customer your organization just decided to implement one of the best SaaS products in the market. You are super-sure that this investment will bring in brilliant returns. Now, let’s fast forward to, say, a couple of months from now. You must ideally be […]

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go to market

Why Indian SaaS go to market strategy fails? Challenges of SaaS go to market

3 Major Reasons Why Your Indian SaaS Strategy Is Failing 3 Major Reasons Why Your Indian SaaS Strategy Is Failing By Kartik Dulloo on in Marketing, Productivity The software-as-a-service (SaaS) ecosystem in India is witnessing a tremendous increase in activity in terms of the number of new startups emerging and establishing themselves. There’s a belief […]

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content writing for sales for wow effect

In a state of perpetual “wow” factor for content writing for sales

Guaranteed eternal honeymoon period with your target audience through “wow’ focused content writing for sales. We live in a world of constant disruption, where change has become an essential aspect of every realm of life. This trend was catalyzed by the intense digital boom and skills with effective content writing for sales , which empowered […]

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content writing for technology - leap frog

A digital kumbhmela proclaiming the ‘Make in India’ revolution! – content writing for technology

It was indeed a conclave of the most brilliant software product minds in the country. The halls and lobby were bursting with the energy and enthusiasm of the budding and seasoned entrepreneurs. The passion to succeed, to go to any extent to achieve their goals, to scale up from an “entrepreneur” to a “technocrat”, and […]

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top brands use high quality content writing for branding

Top brands use original and quality content writing for branding

Nowadays, traditional advertising options themselves require advertisements to survive competition! With the advent of several alternate modes of using content writing for branding – contextual and strategic content – alternate modes of building brand recognition are gaining importance as preferred options for premium brands. So what does it take to transform a brand from local […]

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