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Data & Content, the e-commerce kingmakers – content marketing for eCommerce

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Today, customers can make or break any e-commerce giant, deciding the fate of every e-commerce venture. A smooth-sailing customer journey with the help of  content marketing for eCommerce from acquisition and on-boarding through retention, up-selling, and cross-selling up to customer loyalty is every ecommerce business’s dream come true. However, amidst intense competition, this journey is… Read More »Data & Content, the e-commerce kingmakers – content marketing for eCommerce

content writer for b2b website

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Business owners should write their own content, Surprised? So was I! A haggard business owner promptly responded with these tired words when I introduced myself as a content writer for b2b websites during a recent IT product conclave. I inquired further, intrigued. He explained that he had worked with a few content writers for website … Read More »content writer for b2b website