According to a global survey, retail brands are more likely to retain their customers if they invest in the digital experience they offer both online and in stores. For nearly 9 out of 10 consumers, a positive digital shopping experience has as much impact on brand loyalty today as prices …Riverbed has released the results… Read More »Marketing a boutique shop / digital marketing for a boutique shop
Seth Godin, Neil Patel, Amit Agarwal, Jeff Bullas, … the list of blogging geniuses goes on. Yes, blog posts are still one of the key content deliverables of your digital marketing strategy. In today’s digital-centric era, where most of our waking time is in front of digital devices, blog posts have become super important in… Read More »HOW 5 SIMPLE STEPS CAN PUT THE LIMELIGHT ON YOUR BLOG POSTS
Take a step back and think about the constant downpour of communication you are exposed to in your daily life. Right from social media posts to the endless discussions on the news channels, your brain is being inundated with information. As marketers you can only imagine what your target customers are going through when you… Read More »4 CRITICAL POINTERS FOR EFFECTIVE COMMUNICATION THROUGH SMART, STRAIGHTFORWARD CONTENT
WELL, FINDING THE ANSWERS DEFINITELY NEEDS A LOT OF BRAINSTORMING! Content marketing is still the buzzword, given the ease with which the right words get into the heart and minds of the right audience in this online-obsessed world. But competition has become tougher than ever. Hence, the key is to use the right form of… Read More »6 SIMPLE CONTENT STRATEGY QUESTIONS TO ASK BEFORE STARTING YOUR CONTENT MARKETING JOURNEY
Keyword optimization has become an essential part of our SEO, content writing efforts and one of the best digital marketing strategy today. Yet, the purpose and application of keywords through meaningful content is still foreign to many of us. A couple of weeks back I was looking for some ideas on kitchen storage options. I… Read More »One of the Best Digital Marketing Strategy – SMART KEYWORD OPTIMIZATION
A very common marketing mantra you hear as you attempt connecting with your potential customers is, “Never allow your customers to choose you.” Instead, you should be the one who gets to choose your customers. At the face, this advice seems unique and quite contradictory, especially when you are digital marketing for IT services and… Read More »How to choose right customer for my business?
Your elevator pitch is one of the sharpest weapons in your revenue-generating arsenal. By now most of us know what an elevator pitch is all about. Yes, imagine getting into the elevator. You immediately realize that you are standing right next to one of the key decision makers of an organization you have been trying… Read More »3 QUICK TIPS FOR DELIVERING A MIND-BOGGLING ELEVATOR PITCH